Class Description
Whether you’re working on your first manuscript, have a few pieces published in literary journals, or have several book babies out in the world, you should consider how marketing fits into your trajectory as a writer. Marketing and publicity isn’t just about radio interviews and The New York Times Review of Books. It’s the process by which readers find out about you and your work. It’s the investment you make in your own identity as a writer and in the greater community of books and writers. And there’s no time like the present to inform yourself and get started.
Find out how you can employ the same creative energies that you use in your writing to marketing yourself. In this course, we will cover topics such as: press kits, social media, pitching, events, and developing marketing partnerships. We will examine marketing at the publisher, bookstore, and individual levels to analyze how community involvement – both in real life and virtually – can position you for greatness!
Thanks to the excellent literary citizenship of our donors, scholarships are available for all GrubStreet classes. To apply, click the gray "APPLY FOR SCHOLARSHIP" button. In order to be considered for a scholarship, you must complete your application at least one week before the start date of a class. Please await our scholarship committee's decision before registering for the class. We cannot hold spots in classes, so the sooner you apply, the better. Scholarships cannot be applied retroactively.
For more detailed information about GrubStreet scholarships, including how to contribute to scholarship funds for other students, click here.
This class will take place using Zoom videoconferencing. Please visit the Resources tab to access the video-conference link.
Zoom Participation:
Students are not required to turn their camera on, but are encouraged to participate any way they feel comfortable through functions such as the live chat, emoji reactions, and unmuting the microphone. Learn more about using Zoom here.
Zoom Accessibility:
We ask that instructors enable closed captioning and send a transcript of the session after class. You can also enable closed captioning at any time during the meeting. If your instructor forgets to send the transcript, just send ’em an email!