Muse 2020 Seminar Series: What Booksellers Want Writers to Know - Remote!

Tuesday, June 2nd, from 7:00pm-8:15pm (EST)
Remote! (Live Zoom Meetings)
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Level: Advanced
Adult (18+)
98 seats max

It’s happened to every author at some point: the bookstore event with the stack of your books and one person in the audience. While there are no guaranteed formulas, there are sound ways to build relationships with bookstores! Booksellers are an author's front-line sales team who know their customers and hand-sell books they love. We’ll cover ways to connect with, and support, indie bookstores to help them help you!

Get insider tips on how stores choose and market the books they shelve while working with authors and publishers to promote new titles. Gearing up for a bookstore event? Learn what to expect before, during, and after your event and how to make your events part of the narrative of your writing identity from instructors, Leah DeCesare and Allison Pottern Hoch

Whether you’re pre-published or an established author, you'll learn marketing strategies to increase your audience and partner with your local indies to up your odds of success.

Muse 2020 Seminar Series

Due to our presenters’ enthusiasm and generosity, we’re excited to bring several popular Muse & the Marketplace 2020 sessions to a screen near you! Each session will be presented as a rich, informative lecture with a brief Q&A. When you register you’ll get access for real-time instruction via Zoom, and the ability to view the seminar later.

If you register for 7 or more Muse 2020 Seminars, you’ll receive a $30 off code for your next GrubStreet class. Click here for more information and a list of Muse 2020 Seminars!

This class will be hosted using live Zoom meetings! You will be able to participate in class via Zoom videoconference from wherever you’re most comfortable. All you’ll need is a laptop or a phone! About 15 minutes before your class is scheduled to begin, you'll receive an email from your instructor with a link to join the class meeting via Zoom–no need to download anything or sign up for Zoom in advance! If you have questions about remote learning, please feel free to reach out to [email protected] for more information.

For a glimpse at how remote learning works, look no further than the deep Zoom discussion of writing and literature below:

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Allison Pottern Hoch
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  • Lecture


  • Publishing & Promotion

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