By Katrin Schumann

For those of you reading this who haven't yet published your first book, I'm sure you've dreamed about your book launch. You'll have thought about whether to go big or small, have it at a bookstore, in an event space, bar or library, and who you hope might turn up (maybe even local media!). 

There are a lot of misconceptions out there about launches - both the launch event itself and the "book tour" that happens afterwards. They're a bit like the three martini lunch which used to be common practice and underwritten by your employer, but not so much anymore. …

Get insider tips on how stores choose and market the books they shelve while working with authors and publishers to promote new titles. Gearing up for a bookstore event? Learn what to expect before, during, and after your event and how to make your events part of the narrative of your writing identity from instructors, Leah DeCesare and Allison Pottern Hoch. 

Whether you’re pre-published or an established author, you'll learn marketing strategies to increase your audience and partner with your local indies to up your odds of success. Click here for more information and to register. …

By Katrin Schumann

I sat down to write this post and have now written four openings and ditched them all.

What do writers need to hear in times like this? How can I be helpful to others when that which binds us--our obsessive love of words, books, writing--is overshadowed so universally by our fear of the unknown? 

Do I tell you how to make lemons out of lemondade?* Do I reveal that I'm writing page after page despite the uncertainty and boredom

By Katrin Schumann

Today, March 4, is the official Boston launch of my second novel, This Terrible Beauty. It's a momentous occasion for me for many reasons, not least of which is that I feel proud of finding what I think is the right balance between fact and fiction.

What I mean is, I had so, so, SO much material for this book

By Katrin Schumann

How long does it really take to write a book? From beginning the first draft to seeing it on bookshelves? It's generally accepted that more books = more success/ happiness. But what does being "productive" really mean, and does it make you happy as a writer? 

I used to think the solution to almost all writerly problems lay in having more time—a comforting thought since I had so very little of that particular commodity. Simple, I thought: when I have more time, I'll do more writing, and I'll be happy and productive.

On some level this is obviously true, but time …