The first time you publish a book, it’s a pretty surreal experience. First you wallow deliciously in the dreams and hopes that have built up inside you for years. Eventually, you learn to deal with the inflated expectations that breathless articles about the writing life have created in you. And then, when you make a sale, you have to wade through a lot of conflicting information: reconciling what your publisher promises with the sometimes demoralizing advice you get from other first-time authors (who often just don’t seem quite as happy as you think they should be).
With an eye to ...
Twitter has been around for over a decade now. And every so often you'll read an article saying that Twitter is dead or dying. That couldn't be further from the truth. Twitter is a growing social media network with over 134 million daily active users, a growth of over 11.6% from the previous year
Grub instructor and marketing expert Allison Hoch on why personal marketing for writers is important even before the book launch--even before the book sale, for that matter. You can catch Allison in person on Saturday, October 12th, in her one-day class, Marketing and Platform Building for Writers - Whether You're Published or Not.
When it comes to any social media channel, the number one question I’m asked in my day-job as a social media professor is, “How do I find more followers?” Sometimes this is followed up with another question: “Is it bad to buy followers?” Let’s unpack both of those questions.
Hands down, Twitter is one of the most influential networks, and it’s what I think of as the great human connector. Out of all the social media networks, Twitter gives you the best chance to reach an audience around the world. You can talk to some of the most famous and powerful people on the platform, but more importantly, you can talk directly to your readers wherever they happen to be