Countdown to Your Book Launch

Katrin Schumann explores what it's really like for authors in the months before launching a new book into the marketplace.

A book launch is a prolonged, and frankly rather strange, experience. You've already been working for what seems like ages (and sometimes is ages) on a manuscript. Eons pass as you prepare that manuscript for the reality of a commercial marketplace: editing, cover design, interior design, more editing, acknowledgements, nightmares about who you've forgotten to acknowledge, and diving into promotional activities. Your book--it's themes, characters, the whole point of it--seems far away now. It's become a product, one ...

Katrin Schumann

Books & Reading Grub News The Writing Life

Why You Need to Figure Out Your Book's Genre

Authors bristle at having to fit their books into neat boxes according to genre—yet the industry and readers continue to demand that we do so. Katrin Schumann explores why, and how best to find your genre.

 

 

Personally, I've found it quite challenging to figure out the genre of my novels. It seems overly simplistic to categorize my own work according to genres, and differentiating between them can be hard

Katrin Schumann

Starting from Scratch: Staring Down the Blank Screen

Katrin Schumann asks, what happens when, after a long time writing and editing, you once again find yourself at the beginning of an entirely new project?


Some of you have been writing for a long time, and you likely have a manuscript or two going already. You may be astonished by how long it's taking to get your writing to where you want it to be—and perhaps you're learning about the utterly transformative power of deep editing.

Katrin Schumann

Books & Reading Craft Advice New Writing The Writing Life

Getting to Grips with a Big Revision of Your Novel

by Katrin Schumann

I'm working on a major revision of a novel I wrote some years ago and put away in a drawer. I loved and still love the story, but I think it needs a more compelling central question. Right now, I'd call it a "family saga," and while there's nothing inherently wrong with that, I'd like to create a through-line in the story that makes it more compelling. I want readers to be thinking, Oh my god, what happens next?

Katrin Schumann

Books & Reading Craft Advice

Author Newsletters--Yay or Nay?

By Katrin Schumann

Media marketing experts agree that maintaining a robust newsletter is one of the best ways for an author to build a core audience--a group of people who will be more interested and committed to you and your work than, say, that stranger lurking on twitter or the random people liking your Instagram shots.

Katrin Schumann