What’s launching your book really like?
Do you take your own advice?
My first novel, The Forgotten Hours, came out almost three months ago. While I’ve published and launched nonfiction books, this was my first experience debuting a novel. Ironically, after developing and teaching the Launch Lab along with Lynne Griffin, I’d become a bit of a book marketing expert, despite being a non-business-focused creative type. Since the Launch Lab is about helping authors promote themselves and their books in an authentic, sustainable, successful, and hopefully even enjoyable way, I was all set, right?
The April 2019 edition of "Writing Life Essentials," a monthly hand-curated list of contests, grants, scholarships, submissions calls, and awards, with a focus on opportunities that are at least one of the following: local, free to apply, and/or committed to celebrating and supporting writers from historically marginalized communities. We do the research, so you have more time for what matters: the writing. Or, the stopping to smell the flowers. That matters too.
When we think about launching our books, we dream of doing readings (among other things like catching sight of our books in airports, and, of course, getting on bestseller lists), but in this day and age why are readings still so important to us?
By Katrin Schumann
For a new author, are readings really all they're cracked up to be?