ARCHIVE FOR The Socially Savvy Author

Best Social Media Book Sites for Authors and Readers

For many of us book lovers, we love to keep track of books we've read and easily discover new books. We also love to talk about them, and to tell others about the books that really impacted us

June 14, 2018 | Crystal King

Books & Reading

The Power of One to One Engagement

All too often authors use a push strategy in their social media efforts, sharing out messages to their audience without engaging with their audience at all. To do so is to ignore one of the most effective marketing tools in the marketing arsenal, the power of 1:1 conversations.

April 30, 2018 | Crystal King

The Writing Life

Facebook's Recent Changes -- What it Means for Authors

Last month Facebook implemented new changes in their ever-changing algorithm, this time with the intention to counteract a few things: unhealthy Facebook addiction and ongoing problems with Russian influencers, both brought on by passive consumption of material

February 23, 2018 | Crystal King

The Writing Life

How Authors Can Rock 2018 Using Social Media For Book Marketing

It's a new year and what better time to think about how you can do things differently when it comes to marketing your book online. These eighteen tips will help you put your best foot forward, right from the beginning. 

    January 26, 2018 | Crystal King

    The Writing Life

    Gifts for the Socially Savvy Author (or Those Who Want to Be)

    It's that time of the year when we're all decking the halls, turning up the holiday music and biting our nails about the perfect gifts to give. 

    If you know an author with a book out or a book in the works, then chances are they are also trying to figure out how to boost their social media presence to reach more readers. Forget the coffee mugs and sharpened pencils...this year give them the gift of bettering their digital platform.

    December 1, 2017 | Crystal King

    The Writing Life