ARCHIVE FOR Behind the Launch Lab: Craft & Commerce

What Does it Really Mean to Work "Collaboratively" on Writing Projects?

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By Katrin Schumann

Back in London when I was a teenager, I knew a boy who was very tall, very handsome, and very shy. He always had a camera slung around his neck. I haven’t seen him in over 30 years. 

Not surprisingly, Dean became a film director and fashion photographer, and travels the world shooting the likes of Bradley Cooper, David Beckham, Katie Perry… and so on

Katrin Schumann

Craft Advice

Should You Care About the Word Count of Your Work-in-Progress?

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By Katrin Schumann

When your manuscript lands on the desk of a publisher, literary agent or developmental editor, it’s instantly sized up. Before delving in, they assess the work by glancing at:

1)    the book's premise 

2)    who you are

3)    what the writing is like

4)    the total word count

Katrin Schumann

Craft Advice

Hanging on the Telephone

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By Katrin Schumann


I'm in the phonebooth, it's the one across the hall

If you don't answer I'll just ring it off the wall


We all know what it feels like to be waiting for someone to get back to us. We've put ourselves out there, and now we're dying to hear what they think. Over Thanksgiving, I advised my 20-year-old daughter to take the leap and contact a boy she likes rather than waiting around for him to reach out to her

Katrin Schumann

pep talk

What to Watch Out For When You’re Writing Fiction Based on True Events

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By Katrin Schumann

Even if you’re writing fantasy, creating an invented world that readers can believe in—and be moved by—is our #1 one priority as fiction writers. 

Have you ever had someone read your work and say, “I don’t know. It just doesn’t seem that plausible to me…” when you’ve written about something that really took place? As a criticism, that can be amazingly frustrating: How on earth can something seem unrealistic when it actually happened?

Katrin Schumann

Craft Advice

Busted: Two Book Launch Myths

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By Katrin Schumann

Had I known 20 years ago what I now know about the book business, I might never have tried to become a writer—yet I’m so happy that I invested all that time and sweat equity into learning the ropes. Thank God for those myths that kept me going.

Ignorance was truly bliss. It took a long time to start inking deals and actually making any money, but boy was it a good ride on the rollercoaster

Katrin Schumann

The Writing Life